StreamPro Cursos
Education · 4 months
StreamPro: 210% More Course Sales From One Video Sales Letter
This video sales letter case study shows what happened when StreamPro replaced a text-only sales page with a structured video pitch.
The Story
Overview
This video sales letter case study shows what happened when StreamPro replaced a text-only sales page with a structured video pitch.
The Challenge
StreamPro's original course page was text-heavy, and analytics showed most visitors dropped off before reaching the offer.
Products Used
Focus Areas
Execution
How We Approached It
Switching to AtomicPlayer, a video hosting platform built for sales content, let the team replace long-form copy with a structured video pitch and timed CTA.
The video sales letter format let StreamPro handle objections in the order viewers actually think of them, rather than the order a static page forces.
The Atomicat Solution
210% increase in course sales, with average watch time data showing most buyers viewed over 80% of the video before purchasing.
“Our videos finally sell the course instead of just entertaining people. The watch-through data alone paid for the migration in the first month.”
Before vs after
- Course Sales Growth+210% Course Sales Growth
- Pitch Watch-Through58% Pitch Watch-Through
- Average Load Time0.9s Average Load Time
- Active Students18K+ Active Students
Case study Q&A
StreamPro's original course page was text-heavy, and analytics showed most visitors dropped off before reaching the offer.
Switching to AtomicPlayer, a video hosting platform built for sales content, let the team replace long-form copy with a structured video pitch and timed CTA. The video sales letter format let StreamPro handle objections in the order viewers actually think of them, rather than the order a static page forces.
+210% Course Sales Growth; 58% Pitch Watch-Through; 0.9s Average Load Time; 18K+ Active Students
AtomicPlayer, AtomicBuilder, AtomicQuiz
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